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The SHRM Georgia State Council is committed to adopting programs and providing services that promote the success of local SHRM chapters throughout our state. We are pleased to offer a series of leadership webinars designed to:

• Help new SHRM volunteer leaders assimilate into chapter leadership roles
• Accelerate the process of transitioning responsibilities between outgoing and incoming chapter leadership teams
• Assist chapters in retaining, engaging and growing membership
• Ensure there is an ongoing pipeline of volunteer leadership talent throughout the state

TARGET AUDIENCE

• Chapter Leaders:
  
  • President
  • President-Elect
  • Secretary
  • Treasurer
  • SHAPE Chair/Director
  • Membership Chair/Director
  • Core Leadership Area (CLA) Chairs/Directors
  • Other Officers
  • At-Large Board Members
• Aspiring Chapter Leaders
• Georgia State Council Members (secondary audience)

CURRICULUM AT A GLANCE

The following modules are facilitated live via webinar once each year for incoming chapter leaders. Each webinar is 90 minutes in length and is recorded and available on demand to leaders unable to join the live session.

Module 1 – Transitioning Into A Chapter Leadership Role

• SHRM Overview
• Chapter Operations Basics
• Governance: Leading a not-for-profit organization; Board responsibilities; Charter; Articles of Incorporation; Bylaws; Parliamentary Procedures; Policies
• Membership: SHRM Affiliation Requirements; 100% Chapters; Chapter Categorization
• Financial Management: Budgeting; Financial Reporting; Audits; Tax Filings; Chapter Financial Support Payment Program
• Measurement: SHRM Affiliate Program for Excellence (SHAPE)
• Getting Started/Important Reminders
• Key Resources
• Key Responsibilities for Chapter Leaders

Module 2 – Developing Your Chapter’s Strategic Plan

• Chapter Strategic Planning Model (integrated with SHAPE)
• Data Gathering Techniques
• Aligning Your Plan with Your Mission, Vision and Values
• Operationalizing Your Plan – Goal Development, Prioritization and Accountability
• Tracking Progress and Evaluating Performance

Module 3 – Membership Marketing Overview: Engaging & Growing Your Chapter’s Membership

• Membership Lifecycle
• Direct Marketing Overview
• Sources of Prospective Members
• Determining the Value Proposition, Offer and Message
• Marketing Mediums and Best Practices
• Membership Engagement and Renewal
• Tracking and Budgeting
  

Module 4 – Chapter Succession Planning

• Framework for Building a Chapter Leadership Succession Plan (includes available tools)
• Identifying Qualified Successors
• The Value Proposition – Articulating the Value of Assuming a Chapter Leadership Role
• Strategies for Assimilating Successors
  

2012 Leadership Series Schedule

Webinar Archive

Transitioning Into a Chapter Leadership Role, presented Jan 2012
Powerpoint (4MB ppt file)| Webinar (63MB wmv file)

Developing Your Chapter's Strategic Plan, presented Jan 2012
Powerpoint (1MB pptx file) | Webinar (66MB wmv file)